Experience the iconic Dior Addict Lip Maximizer in shade 037 Intense Rose, a luxurious hydrating lip plumping gloss that delivers instant volume and luminous shine. This comfortable, non-sticky formula is infused with cherry oil and hyaluronic acid to smooth, nourish, and visibly plump lips while creating a mirror-like finish. The universally flattering Intense Rose shade enhances your natural lip color with a radiant pink hue, perfect for everyday wear or special occasions. Wear it alone for a glossy, fuller-looking pout or layer over your favorite lipstick to amplify color and dimension.